Unique to Austin - It's SXSW with Hugh Forrest, Chief Programming Officer at SXSW

This is another in our Unique to Austin series where we look at what gives Austin its special sauce. There is nothing more unique about Austin than SXSW. Over the past 30 years, Austin has grown, matured, and adapted to everything new, and SXSW has as wel

This is another in our Unique to Austin series where we look at what gives Austin its special sauce. There is nothing more unique about Austin than SXSW. Over the past 30 years, Austin has grown, matured, and adapted to everything new, and SXSW has as well. Today, after two years of dealing with the pandemic, SXSW is back and it’s live. From March 11 through the 20th, there will be hundreds of presentations across dozens of topics, as well as workshops, seminars, screenings, and of course music. Today we are joined by Hugh Forrest, SXSW's Chief Programming Officer to talk about the event's history, this year's event, how it integrates/mirrors/supports the Austin ecosystem, and what the future holds. SXSW helps define...What's next Austin?

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Our music is “Tech Talk” by Kevin MacLeod. Licensed under Creative Commons 4.0 License

Unique to Austin - It's SXSW with Hugh Forrest, Chief Programming Officer at SXSW

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